There are millions of websites online today. To get your website remembered and visited it is important to start with a domain name that is effective. Below are 5 points that will help you when choosing your domain name for your website:

1. Keep is short and sweet

The first thing to do is try and get your business name as your domain name, for example if www.business.com. Ideally, that would be the domain name you would choose but what if it was owned by someone else? What you could do is try adding words that would still make sense but could allow you to buy the domain like www.mybusiness.com.  Also try and keep it as short and punchy as possible.  The longer it is the higher the chance of someone misspelling it.

2. Include keywords if possible

If at all possible try and use some of your targeted keywords in your domain. This can help improve your search engine ranking and more importantly it helps potential customers figure out what you do by just looking at your domain name.

3. One domain might not be enough

It might be worthwhile to register all the variants of your domain name at the same time and redirect them all to your primary domain if they are available. For example if you www.yourbusiness.co.za and www.yourbusiness.com is available it would be worthwhile to register both.

4. Park it

If you have an idea for a website and a domain name but no real plans to build the website anytime soon, buy the domain and park it. The first thing to do would be to put up a generic parked page with relevant keywords and a few inbound links. Aged domains have more legitimacy and value to the major search engines like Google and Yahoo.

5. Register your domain right away

The last thing you want is someone else to snap up your domain name before you do. Cheap Site Design can register your domain name for you right now.

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